"BOYNEXTDOOR," the debut group launched by KOZ Entertainment, led by HYBE and rapper-producer Zico, will finally make their debut.
According to KOZ Entertainment on the 30th (local time), BOYNEXTDOOR will release their debut single "WHO!" along with the music video for their final track, "Serenade," at 6 p.m. on the same day.
BOYNEXTDOOR presents all three songs from their album as title tracks, including "I'm Going to Die(But I Like You)," "One and Only," and "Serenade." This marks the debut of ADOR's first girl group "Newjeans," another label under HYBE Labels, and "Decalcomani Strategy."
Prior to their official debut, BOYNEXTDOOR pre-released music videos for "I'm Going to Die(But I Like You)" and "One and Only," showcasing choreography that incorporates each member's personality through expressive and fluid movements.
Particularly in "One and Only," they creatively incorporate a prop called the "door," representing the team name Boy Next Door, to perform an innovative choreography. In "I'm Going to Go Crazy," the lyrics are expressed through intuitive and clever movements.
Additionally, BOYNEXTDOOR took part in the production of their debut single. Members Myung Jae-hyun, Taesan, and Unhak participated in composing "I'm Going to Die(But I Like You)" and writing the lyrics for "Serenade." They sing about relatable stories without any pretense.
KOZ Entertainment stated, "The lyrics make use of everyday speech and language habits, not only showcasing their sensitivity naturally but also incorporating hidden elements of fun that provide a glimpse into the members' actual tastes."
Introducing BOYNEXTDOOR and Their Impressive Debut Single ‘WHO!’
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