The release of BLACKPINK's first mobile game is highly anticipated.
On April 4th, game development startup Take One Company announced the upcoming release of "Black Pink the Game (BPTG)," which will utilize the intellectual property rights (IP) owned by YG Entertainment for BLACKPINK.
The name BPTG was revealed on the electronic display at BLACKPINK's Malaysia World Tour venue in March, but the company did not disclose any details about the game at that time. Since then, videos of the members have been continuously uploaded on YouTube and Twitter under the title of BPTG, but it remains unclear what their purpose was. Social media users were curious about the videos.
BPTG is a game where users become producers of BLACKPINK and help their members grow. The game includes puzzle elements using photo cards, agency simulation, avatar decoration, and exclusive photos and videos of BLACKPINK taken for the game. The video released earlier was extracted from the game, according to the company.
Take One Company gained recognition for creating "BTS World" in 2019. BPTG went through a three-year development process and is set to be released during the second quarter.
Jung Min-chae, CEO of Take One Company, said, "The game will showcase a unique collaboration between the company's content game know-how and BLACKPINK, resulting in a different game experience from previous ones."
Upcoming Release of BPTG Featuring Exclusive Photos and Videos of BLACKPINK
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