On the day that BTS member Jungkook shared his "Bulgri Recipe," a Korean ramen manufacturer applied to the Korean Intellectual Property Office for the "Bulgri" trademark, sparking controversy.
According to Korean media reports on the 20th, Nongsim applied for a patent for the "Bulguri" and "Bulguri" trademarks with the Korean Intellectual Property Office on the 16th of this month.
"Bulguri" is believed to be a combination of Samyang Food's "Buldak" series and Nongshim's "Nuguri." This classification shows that ramen is considered a grain powder, grain product, bread, or snack. "Bulgri" is known as Jungkook's recipe. Jungkook made headlines online at 6 a.m. on the 16th by uploading a ramen recipe titled "Fire Recipe" on the fan community Weverse.
Jungkook said, "I pour 650 to 680ml of water into a frying pan instead of a pot and heat it up. Before the water boils, put the ingredients in half of the powder (the ingredients of the spicy chicken are at the end)," he posted, sharing a recipe that combines Samyang Food's "Buldak Stir-fried Noodles" and Nongshim's "Neoguri." "ModiSumer" (a compound word of "Modify" and "Consumer") refers to consumers who modify existing menus to create unique recipes.
An official from Nongshim said, "As BTS Jungkook introduced it himself and it became a hot topic, we applied for the purpose of protecting our trademark rights to prevent reckless commercial use," and explained, "It is a protection measure that companies normally take."
Some in the ramen industry are critical of Nongshim, which applied for a personal recipe as a trademark. "Bulgri" is unlikely to lead to the birth of an actual product, given that the manufacturers of "Buldak Stir-Fried Noodles" and "Neoguri" are different from Samyang Food and Nongshim, respectively.
An official from the distribution industry asked, "Although the source of the recipe is ambiguous, shouldn't the BTS member who first announced the recipe hold it, not Samyang Food or Nongshim
Korean Ramen Manufacturer Applies for “Bulgri” Trademark
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