[Brillery] Luna Single Onyx Necklace

[Brillery] Luna Single Onyx Necklace

[Pre-Order]

Brillery, a Korean jewelry brand that is not ‘Korean’ NAKD SEOUL has been thinking a lot about it. What kind of city is Seoul? What is ‘Korean’? We often define ‘Korean’ in design and ‘Korean’ in lifestyle within our own boundaries.

However, in today’s world where the world is connected, we no longer think that only ‘traditional’ is a ‘Korean’ design, nor is the ‘conformant’, ‘conservative’, ‘workaholic’ life the Korean lifestyle. Rather, ‘Korea’ and ‘Seoul’ that we think of, are made by all people, regardless of nationality, gender and age. So, today, we would like to talk about a person and her brand which are a little out of the ‘Korean’ that we have been confined to.

Brillery’s CEO Jimin Kim studied design while attending university in London. Then, on the way to graduation, she got a job at a company in Milan, but she decided to come to Korea instead of going to Italy. The reason is… nothing in particular. Just because. Of course, she was very talented, so she worked in the interior design department for a large company that represents Korea, and her small deviation from the ‘Korean’ category seemed to end in success, but then another turning point occurred 15 years later. CEO Kim Ji-min was determined to turn her life upside down before she turned 40. She had a long working life and now had a strong will to find a new life. After she eventually left her job, she founded Brillery with her own items. Everyone thought she was crazy.

In Korean society, if you work for a large company, it is rare to leave until your seat is gone. However, she wanted to start something of her own, and as a result, she recognized that glasses were gradually changing in Europe as a fashion item rather than a simple vision correction tool, and entered the glasses chain business. Her start was small, but gradually she saw the potential of her business by seeing people buying her products in Europe. Eventually, over the years, the business expanded and even got into jewelry.

Brillery jewelry contains natural stones. CEO Kim Ji-min said that natural stones are difficult to handle, but even the same product has the charm of having a different shape. In a way, it seems like an aspect that represents her life. She walked her own path, not the path of a typical Korean. But we, Naked Seoul, want to say. It is also Korean. (Even the Brillery products featured below are said to be inspired by Marseille!)

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• •  The designs bring out the natural beauty in the stones by following each natural stone’s unique pattern and colors.
  • Each piece is one of a kind.Brillery Jewelry – Colorful natural stone jewelry.
  • Each product comes with a certification of authenticity, and a case.
    *The packaging may differ depending on the product.

* DESCRIPTION

COLOR : Gold
MATERIAL : 925 Sterling Silver
STONE: Onyx, CZ
SIZE: 12mm x 12mm
LENGTH : 42 cm with adjustment rings at 38cm, 40cm and 5cm extra chain