Jungkook, a member of the group BTS, has embarked on his official solo career.
Jungkook simultaneously released the audio and music video for his debut solo single "Seven (feat. Latto)" worldwide at 1 p.m. on the 14th (Korea Standard Time).
"Seven" is an addictive song with a captivating melody, acoustic guitar, and a UK garage-inspired rhythm.
The passionate serenade expresses the desire to be with loved ones throughout the week, and Jungkook's sweet vocals enhance the song's charm and cohesiveness. Additionally, American rapper Latto features in the song, injecting lively and exciting energy.
The music video, shot in the United States, captivates viewers with a storyline reminiscent of a movie and unique camera movements. Directed by Bradley & Pablo, known for their work with artists like Harry Styles and Cardi B, the video features appearances by actor Han So-hee and Latto, who contribute to its completion.
Despite a week-long dispute with his lover (Han So-hee), Jungkook makes continuous efforts to prove his love. Even in the midst of fierce arguments, facing crises and turbulent storms, Jungkook persistently appeals to his partner through singing and dancing.
Jungkook's sincere appeals, coupled with his confident demeanor, always seem to work in winning over the other person's heart. Finally, on the last day, the music video concludes with a scene where Han So-hee reaches out to Jungkook, and the two lovers walk hand in hand towards an unknown destination.
The music video for "Seven" was also broadcast on MTV Live, MTVU, and MTV Biggest Pop in the United States, and will be showcased on the outdoor display board in Times Square, New York, courtesy of Paramount.
A Captivating Music Video and Addictive Melody Take Fans by Storm
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